Typography

Clean, thoughtful typography can be the difference between communicating effectively and not communicating at all (literally). Readability and hierarchy are at the center of our type philosophy, with a bold — but highly versatile and readable — sans-serif topping our font stack.

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Typographic principles

Hierarchy

Strive for strong visual hierarchy, with clear distinction between headers, subheaders, body text, and other key elements. The eye should be clearly guided through a piece of content. 

Readability

Avoid ultralight font weights that are difficult to read at small sizes or on small devices. Choose type sizes that maximize readability for each device type. 

Intentionality

Think consciously about the type decisions you’re making as you build a design. Avoid introducing too many font sizes or weights that aren’t reinforcing hierarchy, and stick to Graphik for all applications except those where some typographic contrast is needed.

Font stack

The Varonis font stack stars a versatile neo-grotesque sans-serif typeface, complemented by a distinctive mono font for visual accents.

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Graphik

Graphik is our primary brand font. This versatile typeface can adeptly play any role, from bold landing page headlines to beautiful, publication-level content. Graphik is used for headers, body copy, display text, and more. The character set supports all Varonis-supported languages except Japanese.

Additional fonts

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Bierstadt

Bierstadt is our fallback Microsoft 365-safe font, used for presentations, spreadsheets, and Word documents.

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Open Sans

Open Sans is used in the Varonis product and is also approved for internal applications, sites, and products. Download it here.

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Noto Sans JP

Use Noto Sans JP for Japanese-language content. Download it here.

Type scale

Use the following guidelines to create a visually appealing point size/leading ratio, reducing the ratio as the type gets larger, and opening it up as the type gets smaller.

Graphik

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Application guidelines

Font weights

There are a limited number of approved font weights to ensure readability and clean visual hierarchy.

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Graphik Semibold

Use for headers and subheaders.

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Graphik Regular

Use for body copy, footnotes, boilerplates, and more.

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Graphik Bold

Use only in unique applications, such as non-standard branding, internal graphics, etc.

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Graphik Light

Avoid lightweight fonts. They were trendy five years ago, but now they’re just hard to read!

Color roles

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Headers, subheads, body text, backgrounds

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Headers, subheads, body text, backgrounds

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Subheaders, text links, hover states, backgrounds

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Dividers